3D Cinema System Market
In recent years, in addition to color TV, disc players into the 3D cinema system, even the refrigerator, air conditioning manufacturers have to 3D cinema system, the domestic appliance manufacturers have to focus on the 3D cinema system market focus. TCL, Skyworth these well-known color TV manufacturers, the first half of this year, the domestic 3D cinema system market conducted a wide range of research, while these enterprises in the high-level how to successfully expand the domestic 3D cinema system on this issue of the new continent carried out a wide range of issues discuss. In the home appliance business district, and Guangdong home appliances counterparts in response to the above actions are also on the radio and television, he is not dew in the 3D cinema system market access to the first income, but also intends in the second half of the audio sales season In a fist.
Why, there are so many did not do before the 3D cinema system business, have come to chic to do it back in the end is not a huge profit to attract business competition waist. In the current media is not optimistic about the 3D cinema system in the end what good oil and water?
In fact, the profit must be some: First, the traditional color TV, refrigerator and other products, the average market profit is very thin, profit margins are very close to the break-even line; Second, 3D cinema system products are relatively high level of profit, gross margin Generally about 30%. Third, the domestic 3D cinema system product market has not yet started the overall; according to the information, the domestic ability to buy 3D cinema system products and the purchase of 3D cinema system products, the number of households compared to 100: 1,3D cinema system in the country Has a huge potential product market.
But with the development of time, observed the domestic 3D cinema system market situation, the situation is not as good as some household electrical appliance enterprises as optimistic.
In the years before the seller's market, audio products seeking much greater than the supply, the Pearl River Delta region in Guangdong to set up earlier audio enterprises with unique advantages of raw materials, human resources, in the market access to the rapid development. And after that, due to optimistic about the huge profits of audio products, Guangdong, a large number of individual industrial and commercial enterprises began to enter a large number of 3D cinema system manufacturing and business areas, the market competition situation is becoming increasingly grim. In recent years, in addition to color TV, disc player business into the 3D cinema system, even the refrigerator, air conditioning manufacturers have to 3D cinema system, they think the refrigerator air conditioning and 3D cinema system in the market season is just complementary, and profitable, Why is not from the market point of view, although the current 3D cinema system product market as a whole supply and demand situation is far more than color TV, refrigerators, washing machines and other home appliances market supply and demand situation is much better, but in some specific price segment, In a saturated trend.